top of page

Elevating Enterprise SAP Consulting Through UX/UI Transformation

CLIENT

Accely Inc.

image 48-3.png

Overview

YEAR

2024

JOB TYPE

Full-time at Brainvire

ROLE

Senior UX/UI Designer

DURATION

3 months

Accely, a global SAP consulting firm, faced a critical need to modernize its digital presence. Their outdated website and inconsistent branding failed to reflect their industry leadership, hindering client engagement and market competitiveness. The project aimed to create a contemporary, responsive website that effectively communicated Accely's expertise and value propositions, thereby driving business growth and enhancing user experience.

As the sole UX/UI Designer, I led the comprehensive redesign of Accely's digital platform. My responsibilities included developing a cohesive design system, crafting intuitive user interfaces across multiple platforms, and optimizing navigation for seamless user journeys. A key focus was to enhance user engagement and drive contact form submissions, positioning Accely as a technology-forward leader in the SAP consulting space.

The Challenge

Outdated Design & Low Engagement

A cluttered, 2000s-style layout with stock imagery and excessive text made it hard for users to connect with the brand
image holder.png

Dated & Overwhelming UX

Small buttons, dense layouts, and poor navigation made it frustrating for users to explore products and find relevant solutions
image holder.png

Inconsistent Structure

Over 60+ product and service pages lacked a unified layout, making it difficult to scan and compare offerings
image holder.png

The Solution

INTUITIVE USER INTERFACE

Crafted responsive CRO layouts and interactive elements, significantly improving user engagement and navigation efficiency
image holder.png

ENHANCED USER EXPERIENCE

Streamlined navigation and information architecture, resulting in a more intuitive and user-friendly experience
image holder.png

MODERN DESIGN SYSTEM

Developed a cohesive design system, including section templates, ensuring brand consistency and a scalable foundation for future growth
image holder-1.png

Results

104%

Increase in user engagement

44%

Higher form submission rate

23%

Boost in user interactions

The website redesign successfully modernized Accely's digital presence, significantly enhancing its professional image and market positioning. Effective collaboration with a distributed development team ensured a seamless project execution. The redesigned navigation and information architecture improved user flow, leading to increased contact form submissions. The implementation of a modern design system ensured brand consistency and scalability. The platform now accurately reflects Accely's standing as a leading SAP consulting firm, improving overall client perception.

To learn more about me or this project, let's connect!
Projects
nysif cover image.png
New York State Insurance Fund
nysif cover image.png
Accely Inc.
nysif cover image.png
Alokozay Shop
nysif cover image.png
Futureproof
nysif cover image.png
Home Depot

CHASE ALTHEN

Located in Denver, CO.

Designed and Built by

Chase Althen © 2025

WHAT I  ♥︎♥︎♥︎♥︎♥︎

[skiing]  [dirt biking]  [surfing]

[cooking]  [traveling]

bottom of page